More ChatGPT Prompts For Home Services Companies
How are you using ChatGPT to build your business? I’ve got 6 more ChatGPT prompts to improve your home services company.
Everyone is experimenting with ChatGPT and finding new ways to use AI to streamline their work processes and make life a little easier.
We’ve talked about ChatGPT construction business prompts in the past, but now we’ve got even more ways that you can improve your marketing, maximize your business efficiency, and get better results. These prompts save you time and get work done faster. All of these prompts start with “I’m a CONTRACTOR in LOCATION” - but just fill in your discipline and target market to get results tailored to your industry.
#1 Using ChatGPT To Start Video Marketing
Whether contractors want to get in front of the camera or not, video is increasingly becoming important in diversifying your marketing channels. Most contractors don’t know where to start - ChatGPT can make that a little easier.
I'm a CONTRACTOR in LOCATION. I want to educate potential customers about SERVICE. Can you help me create a script for a short video to explain its benefits and process?
If you’re uncomfortable with the idea of making video content, lean into your expertise. Pick a particular SERVICE that you offer and fill that into the prompt. Show off your skill set and demonstrate why you and your business should be trusted. This prompt gives you the opportunity to just talk about what you know, as guided by a few bullet points. It’s great way to ease into video marketing.
#2 Figuring Out Lead Follow Ups
A major blindspot for many home service companies is following up on leads. So many contractors complete that initial returned phone call or replied email, complete an estimate, and then…that’s it. You need to create a lead follow-up routine - but that can be difficult if you don’t have a good place to start. Try this ChatGPT prompt to help out.
I'm a CONTRACTOR in LOCATION. I need to follow up with a lead who hasn’t responded in a week regarding their SERVICE. Can you write a straightforward follow-up email / text that doesn’t waste time getting to the point of asking them if they’re ready to start their project?
This will give you a good enough jumping off point and establish a better lead follow up routine that will be tailored to the actual SERVICE that your client inquired about. The key to consistently follow up with leads in a way that doesn’t beat around the bush. Be direct, but don’t be annoying.
#3 Getting Customers Onboard With Your Referral Program
If your business doesn’t have an incentivized referral program, you need to create one now. It can be as simple as giving out a bit of cash for a successful referral. Once you have a referral program plan in place, you then need to talk to your past happy customers to encourage referrals. This prompt will help.
I'm a CONTRACTOR in LOCATION. I want to follow up with my customers after completing a project. Create a friendly email template that encourages them to refer my services to friends or family. I currently incentivize referrals with REFERRAL INCENTIVE
Fill in the blank to include your exact referral incentive to create a simple email message that you can send to past customers. You can also use the same messaging to educate your recently satisfied customers about your referral reward program.
When you incentivize your past customers to spread the word, you get access to new networks and find new customers for far less than the cost of a sales team.
#4 Preparing Timely Marketing
Marketing is about worrying about today and tomorrow’s message. It can be difficult to do while juggling your business and managing your customers. Use ChatGPT to try to outsource some of that planning and heavy lifting.
I'm a CONTRACTOR in LOCATION. I want to do some timely marketing or advertising. Can you help me plan some ideas for what to do next month?
Using your location details are important here, as that will help OpenAI to suggest accurate suggestions with the right context.
#5 Finding Value From Your Recent Problems
Every business gets bad reviews and has to deal with unhappy customers. Using this ChatGPT prompt will help you get the most out of those situations, so that you can perhaps resolve and grow as a result.
I'm a CONTRACTOR in LOCATION. I’ve had a few difficult customers recently. How can I handle complaints professionally and turn these situations into opportunities for improvement or loyalty? Ask me about the situation so I can help you find the best answer.
Prompting ChatGPT to ask you follow up questions is vital - as it will help create as accurate a response to your unique situation as possible. Just talk with ChatGPT openly and conversationally to get the most out of this prompt and out of a bad situation.
#6 Getting More Reviews From Past Customers
If you’re not using an automated review management system, that means you need to manually complete outreach on a regular basis with your recently serviced customers to get more Google reviews and build your online reputation. Make life a little easier on yourself by crafting some email messages with ChatGPT’s help.
I'm a CONTRACTOR in LOCATION. I want to reach out to past customers to ask for a Google review. Create a short email to thank them for being a past customer and to try to get that review.
You can also ask for an SMS length response if you’d rather text - and we’ve seen that texting can sometimes get better review conversions.
The important thing is to start those review request conversations in person and follow them up with your review outreach requests - which should include direct links to the places where you want to gain those reviews.
Getting The Most Out Of Your Home Services ChatGPT Prompts
You should never just copy and paste directly from your ChatGPT prompt response and into your email. Take time to read and review what was delivered to you.
ChatGPT is a great tool, but it still requires oversight. Taking a few minutes to check ChatGPT’s output is still a major timesaver compared to the time and skill development otherwise necessary to get this stuff done yourself.
Even with ChatGPT’s help and suggestions, there may be ways to get things done faster or easier instead of DIYing it - And the team here at Footbridge Media is always ready to help.
See how our contractor marketing program can help you.
"Contractor Marketing Tips And Tricks" - The Footbridge Media Podcast
About Chris Lonergan
Chris Lonergan has over 12 years of contractor marketing experience with Footbridge Media. With a background in web design, print design, content creation, and online marketing, Chris is focused on providing quality marketing and business solutions in the construction and service industries - helping small business owners to more efficiently manage their companies and grow their operations.
Chris Lonergan has previously contributed to and/or been featured in PM Magazine (Plumbing & Mechanical | Contractors x Engineers), theNEWS (ACHR - Air Conditioning | Heating | Refrigeration), Service Roundtable's blog, inPAINT Magazine, the SMB Marketing Agency Show, and the Green Industry Podcast. Chris is also a past SGI/CertainPath breakout session presenter.