Privacy Policy

Footbridge Media
www.footbridgemedia.com

Effective Date: June 18, 2026

1. Introduction

Footbridge Media ("Footbridge Media," "we," "us," or "our") is committed to protecting the privacy of all individuals who interact with our website located at www.footbridgemedia.com, our mobile communications programs, and any related services (collectively, the "Services"). This Privacy Policy explains what personal information we collect, how we use and share it, what rights you have with respect to your personal information, and how to contact us with questions or concerns.

By accessing or using our Services, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. If you do not agree with the terms described herein, please do not use our Services.

This Privacy Policy is governed by and intended to comply with applicable United States federal and state privacy laws, including but not limited to: the California Consumer Privacy Act of 2018, as amended by the California Privacy Rights Act of 2020 (collectively, "CCPA/CPRA"); the Virginia Consumer Data Protection Act ("VCDPA"); the Colorado Privacy Act ("CPA"); the Connecticut Data Privacy Act ("CTDPA"); the Texas Data Privacy and Security Act ("TDPSA"); the Telephone Consumer Protection Act ("TCPA"); and the CAN-SPAM Act, among others.

2. Information We Collect

2.1 Information You Provide Directly

We collect personal information that you voluntarily provide to us when you:

• Complete a contact form, registration form, or inquiry form on our website
• Subscribe to our newsletter, email list, or SMS/text message program
• Communicate with us via telephone, email, chat, or social media
• Request information about our products or services
• Otherwise interact with us through our Services

The categories of personal information we may collect directly include:

• Identifiers: name, email address, postal address, telephone number (including mobile phone number), username, or similar identifiers
• Commercial information: products or services requested, preferences, transaction history
• Communications: messages, feedback, and other content you send us
• Opt-in consents: records of consents you have provided, including consent to receive SMS messages

2.2 Information Collected Automatically

When you visit our website, we and our service providers may automatically collect certain technical information, including:

• Log data: IP address, browser type and version, operating system, referring URLs, pages visited, time spent on pages, and access times
• Device information: device type, unique device identifiers, and mobile network information
• Location data: general geographic location inferred from IP address (city/region level only)
• Cookies and tracking technologies: session cookies, persistent cookies, pixel tags, and similar tracking technologies (see Section 9 for details)

2.3 Information from Third Parties

We may receive personal information about you from third-party sources, including:

• Business partners and service providers who assist us in delivering our Services
• Publicly available sources such as social media platforms and business directories
• Analytics providers who help us understand how our Services are used

3. How We Use Your Information

We use the personal information we collect for the following purposes, consistent with applicable law:

3.1 Service Delivery and Operations

• To respond to your inquiries, requests, and provide customer support
• To provide, operate, maintain, and improve our Services
• To process transactions and fulfill requests
• To send you administrative information, such as changes to our terms, conditions, and policies

3.2 Marketing and Communications

• To send you marketing and promotional communications, including via email and SMS/text message, where you have opted in or where otherwise permitted by applicable law
• To send you newsletters, industry updates, and information about our products, services, and events
• To personalize your experience and deliver content and offers relevant to your interests

3.3 Legal and Compliance

• To comply with applicable laws, regulations, legal processes, and government requests
• To enforce our Terms of Service and other agreements
• To protect the rights, safety, and property of Footbridge Media, our users, and the public
• To detect, prevent, and respond to fraud, security breaches, and illegal activity

3.4 Analytics and Improvement

• To analyze usage trends and measure the effectiveness of our Services and marketing campaigns
• To conduct research and development to improve our Services
• To generate aggregated, de-identified, or anonymized data for internal or external reporting purposes

4. SMS Text Message Communications and 10DLC Program

4.1 Overview of Our SMS Program

Footbridge Media operates a text messaging program that enables us to communicate with you via SMS/text messages about our services, updates, promotions, and other relevant information. Our SMS program utilizes 10-Digit Long Code ("10DLC") messaging, a carrier-approved messaging system registered with major U.S. wireless carriers and The Campaign Registry ("TCR").

4.2 Your Consent to Receive SMS Messages (Opt-In)

We will only send you SMS/text messages if you have provided your express prior written consent to receive such messages. You may provide your consent in one of the following ways:

• Completing and submitting a web form or registration form that includes a clear disclosure about SMS messaging and a checkbox or similar mechanism for you to affirmatively opt in
• Texting a designated keyword (e.g., "JOIN," "YES," or another program-specific keyword) to a designated short code or long code number operated by us
• Verbally or in writing providing your express written consent during an interaction with our representatives, subject to applicable law

At the time you opt in, you will be provided with, or will have already seen, the following disclosures:

• The identity of the program you are opting into
• A description of the types of messages you will receive
• Estimated message frequency
• That message and data rates may apply
• Instructions for how to opt out at any time
• Instructions for how to get help

YOUR CONSENT TO RECEIVE SMS MESSAGES IS NEVER REQUIRED AS A CONDITION OF PURCHASING ANY GOODS OR SERVICES FROM US. You may choose not to opt in, and we will continue to make our Services available to you.

4.3 How We Use Your Mobile Phone Number and SMS Opt-In Information

When you opt into our SMS program, the mobile phone number you provide and your opt-in consent record will be used solely for the following purposes:

• To send you the specific type of SMS/text messages to which you consented (e.g., transactional notifications, service updates, marketing messages, appointment reminders, or promotional offers)
• To maintain records of your consent as required by the TCPA, CTIA guidelines, and carrier requirements
• To honor your opt-out requests and preferences
• To comply with our legal obligations under applicable telecommunications laws and regulations

IMPORTANT: YOUR MOBILE PHONE NUMBER AND SMS OPT-IN CONSENT WILL NOT BE SHARED, SOLD, RENTED, OR TRANSFERRED TO THIRD PARTIES FOR THEIR OWN MARKETING PURPOSES. Mobile opt-in data and consent records are kept confidential and are not disclosed to unaffiliated third parties for marketing or promotional purposes.

4.4 Types of SMS Messages

Depending on the program(s) you opt into, you may receive the following types of text messages from us:

• Transactional messages: service confirmations, appointment reminders, account notifications, and order or inquiry updates
• Informational messages: updates about our services, industry news, and other information relevant to your relationship with us
• Promotional or marketing messages: special offers, promotions, discounts, and information about our products and services

4.5 Message Frequency

Message frequency will vary depending on the program(s) you have joined and your level of interaction with our Services. Unless otherwise disclosed at the time of opt-in, you may receive up to ten (10) messages per month. We will always disclose message frequency at the point of opt-in.

4.6 Message and Data Rates

Message and data rates may apply to any SMS/text messages you send or receive from us. These charges are assessed by your mobile carrier and are not charged by us. Please check with your wireless carrier regarding its pricing plan and applicable fees.

4.7 How to Opt Out of SMS Messages

You may opt out of our SMS program at any time by using any of the following methods:

• Reply STOP to any text message you receive from us. After receiving your STOP message, we will send you a single confirmation message and then cease sending SMS messages to that number, except as required by law.
• Contact us directly at service@footbridgemedia.com and request removal from our SMS program, providing your mobile phone number.

Please note that opting out of our SMS program will not affect your receipt of other communications from us (such as email) unless you separately opt out of those as well.

4.8 Help and Support for SMS

If you need assistance with our SMS program or have questions, you may reply HELP to any text message you receive from us, and we will send you a message with support information. You may also contact us at service@footbridgemedia.com or visit www.footbridgemedia.com for additional assistance.

4.9 Carrier Disclaimer

Carriers (including but not limited to AT&T, Verizon, T-Mobile, and others) are not liable for delayed or undelivered messages. Service is available on most major U.S. carriers. We are not responsible for any delays or failures in the receipt of any SMS messages as delivery is subject to effective transmission from your network operator.

4.10 10DLC Registration and Compliance

Our SMS messaging campaigns are registered through The Campaign Registry (TCR) and are compliant with carrier 10DLC requirements. Our messaging practices comply with the CTIA Messaging Principles and Best Practices, the TCPA, and all applicable carrier codes of conduct. We maintain records of all opt-ins, opt-outs, and consent documentation as required by applicable law and industry guidelines.

5. Email Communications and Opt-In

5.1 Consent to Receive Email

When you provide your email address to us and opt in to receive marketing or promotional emails, you consent to receive such communications from us. You may provide this consent by:

• Checking an opt-in box on a web form
• Providing your email address and indicating you wish to receive communications from us
• Otherwise affirmatively requesting to receive emails from us

5.2 Use of Email Opt-In Information

Your email address and opt-in consent will be used to send you information about our services, updates, newsletters, promotional offers, and other information you have indicated interest in receiving. We will not sell or share your email address with unaffiliated third parties for their own marketing purposes.

5.3 How to Opt Out of Marketing Emails

You may opt out of marketing emails at any time by:

• Clicking the "Unsubscribe" link in any marketing email we send you
• Contacting us at service@footbridgemedia.com and requesting removal from our marketing email list

Please note that even if you opt out of marketing emails, we may still send you transactional or administrative emails related to your use of our Services (e.g., service updates, responses to your inquiries).

6. Sharing of Your Personal Information

6.1 Service Providers

We may share your personal information with third-party vendors, service providers, and contractors who perform services on our behalf, such as hosting, data analytics, email delivery, payment processing, customer service, and marketing assistance. These service providers are contractually obligated to use your personal information only as necessary to provide the requested services to us and may not use it for their own marketing purposes.

6.2 Business Transfers

In the event of a merger, acquisition, reorganization, bankruptcy, or sale of all or a portion of our assets, your personal information may be transferred as part of that transaction. We will notify you via email or prominent notice on our website if such a transfer occurs and your information becomes subject to a materially different privacy policy.

6.3 Legal Requirements and Safety

We may disclose your personal information if we believe in good faith that such disclosure is necessary to:

• Comply with a legal obligation, court order, subpoena, or lawful government request
• Enforce our Terms of Service or other agreements
• Protect and defend our rights, property, or safety, or that of our users or others
• Detect, prevent, or address fraud, security, or technical issues

6.4 With Your Consent

We may share your personal information with other third parties when you have given us your express consent to do so.

6.5 Aggregated or De-Identified Data

We may share aggregated or de-identified information that cannot reasonably be used to identify you with third parties for research, analytics, industry reporting, or other purposes.

6.6 No Sale of SMS Opt-In Data

We do not sell, lease, trade, or otherwise transfer your mobile telephone number or SMS opt-in information to any third party for marketing purposes. This practice is strictly prohibited under our policies and applicable law.

7. Cookies and Tracking Technologies

We use cookies, web beacons, pixel tags, and similar tracking technologies on our website to enhance your experience, analyze site traffic, and assist in our marketing efforts. A "cookie" is a small data file stored on your browser or device.

7.1 Types of Cookies We Use

• Strictly necessary cookies: Required for the operation of our website. You cannot opt out of these.
• Performance and analytics cookies: Help us understand how visitors interact with our website by collecting and reporting information anonymously.
• Functionality cookies: Allow our website to remember your preferences and settings.
• Targeting and advertising cookies: Used to deliver advertising relevant to you and your interests.

7.2 Managing Cookies

You can control and manage cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of our website. Most web browsers allow you to:

• View what cookies are stored on your device and delete them
• Block cookies from being set
• Block cookies from specific websites
• Block all cookies from being set

8. California Privacy Rights (CCPA/CPRA)

This section applies to California residents. Under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), California residents have specific rights regarding their personal information.

8.1 Categories of Personal Information Collected

In the preceding twelve (12) months, we have collected the following categories of personal information from California residents:

• Identifiers (e.g., name, email address, phone number, IP address)
• Personal information described in California Civil Code §1798.80(e) (e.g., name, phone number, address)
• Internet or other electronic network activity information (e.g., browsing history on our website, interactions with our content)
• Geolocation data (approximate location based on IP address)
• Inferences drawn from personal information to create a profile about preferences or behavior

8.2 Your California Privacy Rights

California residents have the following rights under CCPA/CPRA:

• Right to Know: You have the right to request that we disclose what personal information we have collected about you, the categories of sources, the business purposes for collection, and the categories of third parties with whom we share it.
• Right to Delete: You have the right to request deletion of your personal information, subject to certain exceptions provided by law.
• Right to Correct: You have the right to request correction of inaccurate personal information we maintain about you.
• Right to Opt Out of Sale or Sharing: You have the right to opt out of the sale or sharing of your personal information for cross-context behavioral advertising. We do not sell personal information as that term is defined under CCPA/CPRA, and we do not share personal information for cross-context behavioral advertising without your consent.
• Right to Limit Use and Disclosure of Sensitive Personal Information: Where applicable, you have the right to direct us to limit the use and disclosure of sensitive personal information to what is necessary to perform the services you have requested.
• Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA/CPRA rights.

8.3 Exercising Your California Rights

To exercise your California privacy rights, please submit a verifiable consumer request by: (1) Emailing us at service@footbridgemedia.com (2) Visiting www.footbridgemedia.com and using the privacy request form (if available) We will respond to verifiable consumer requests within the timeframes required by law (generally 45 days, with a possible 45-day extension). We are required to verify your identity before fulfilling a request.

8.4 Authorized Agents

California residents may designate an authorized agent to submit requests on their behalf. To do so, the authorized agent must provide written authorization signed by you, and we may require you to verify your identity directly with us before processing the request.

8.5 Shine the Light

California Civil Code §1798.83 permits California residents to request a list of the categories of personal information we have disclosed to third parties for direct marketing purposes in the preceding calendar year, and the names and addresses of those third parties. We do not share personal information with third parties for their own direct marketing purposes without consent.

9. Other U.S. State Privacy Rights

Residents of certain U.S. states have privacy rights similar to those described in Section 8, including rights to access, correct, delete, and obtain a portable copy of their personal information, as well as rights to opt out of certain processing activities. These rights are available to residents of (among other states):

• Virginia (Virginia Consumer Data Protection Act – VCDPA)
• Colorado (Colorado Privacy Act – CPA)
• Connecticut (Connecticut Data Privacy Act – CTDPA)
• Texas (Texas Data Privacy and Security Act – TDPSA)
• Nevada (Nevada Privacy Law – NRS Chapter 603A)
• Montana, Oregon, Delaware, Iowa, Indiana, Tennessee, and other states with enacted comprehensive privacy laws

To exercise rights available to you under your state’s privacy law, please contact us at service@footbridgemedia.com. We will respond in accordance with applicable state law timelines and requirements. We will not discriminate against you for exercising any privacy rights available to you under applicable state law.

10. Children’s Privacy

Our Services are not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If you are under 13, please do not use our Services or provide any personal information to us. If we become aware that we have inadvertently collected personal information from a child under 13 without verifiable parental consent, we will take steps to delete that information as soon as possible. If you believe we may have any information from or about a child under 13, please contact us immediately at service@footbridgemedia.com.

For users between the ages of 13 and 18, we encourage you to review this Privacy Policy with a parent or guardian before using our Services or providing any personal information.

11. Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law. The criteria we use to determine retention periods include:

• The duration of our relationship with you and the nature of the Services provided
• Whether there is a legal obligation to which we are subject that requires retention of certain information
• Whether retention is advisable for legal defense purposes in light of applicable statutes of limitations
• Whether the information is needed to comply with our contractual obligations

SMS opt-in records and consent documentation are retained for a minimum of four (4) years from the date of opt-in or last use of the relevant program, as required by the TCPA and carrier guidelines. When personal information is no longer needed, we dispose of it in a manner designed to protect against unauthorized access.

12. Data Security

We implement reasonable administrative, technical, and physical security measures designed to protect your personal information from unauthorized access, use, disclosure, alteration, or destruction. These measures include encryption of data in transit, access controls, and regular review of our data collection, storage, and processing practices.

However, no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to protect your personal information using commercially reasonable means, we cannot guarantee its absolute security. In the event of a data breach that is required to be reported under applicable law, we will notify affected individuals in accordance with applicable legal requirements.

13. Third-Party Links and Services

Our website may contain links to third-party websites, applications, or services that are not operated by us. This Privacy Policy does not apply to those third-party services, and we are not responsible for the privacy practices of those third parties. We encourage you to review the privacy policies of any third-party services you access through links on our website.

14. Do Not Track Signals

Some browsers offer a "Do Not Track" (DNT) feature that signals to websites that you do not want your online activity tracked. Our website does not currently respond to DNT signals. However, you may use the cookie controls described in Section 7 to limit certain tracking activities.

15. Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time. If we make material changes, we will notify you by posting the updated Privacy Policy on our website with a new "Effective Date" and, where appropriate, by sending you an email notice or providing other prominent notice. Your continued use of our Services after the effective date of any updated Privacy Policy constitutes your acceptance of the revised terms.

We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

16. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

Footbridge Media
Privacy Officer
Email: service@footbridgemedia.com
Website: www.footbridgemedia.com
Phone: 888-818-7215

For California residents exercising rights under CCPA/CPRA, or for individuals with disabilities who need this Privacy Policy in an alternative format, please contact us using the information above.